Report Module

Report Module

 

Demo

Introduction

Reports is the module that allows users to build multiple data visualisations that can be saved to one dashboard and accessed at any time. Reports are fully customisable and exportable.

Getting Started

Creating a Report

Reports is accessed through the Reports tab on the Navigation Bar at the left of screen. To create a report, select the Add Report button on the top right hand corner of the screen. [Note: if you’re creating your first ever report you can also click ‘Create your first report’ at the bottom of the preview screen as shown below]

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When creating a report, you can use one of the preassembled Watching That templates or start from a blank slate.

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For your first report, we recommend using one of the preassembled templates as they have been configured by our product experts based on customer feedback. Not only will they likely be useful to you straight away, they are helpful for inspiration and seeing what is possible with the Reports module. The widgets in the premade reports are all editable too, so if there is something not quite right for your business, you can simply adjust it or remove it.

Creating Widgets

To add a new widget, select the Add Widget icon in the top right hand corner of the screen. [Note: if you’re creating your first ever widget you can also select one of the options as shown in the preview screen below]

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Like with the reports, our product experts have created a library of preassembled Blueprints that you can use right away. Alternatively, you can create your own from scratch.

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When creating a widget, it’s worth going through the following checklist to make sure your visualisation is as effective as possible:

  • What date range do I need this data to display? Does it need to have a specific range or can it use the report default?

  • What metrics and dimensions do I need?

  • What filters do I need?

  • How do I want this data to be displayed?

  • If more than one data source is selected, should this visualisation combine the results or split them per data source?

Multiple visualisations can be added to one widget, each with their own configuration of filters, dimensions and metrics but all using the same date range settings.

If more than one data source is selected, each visualisation also has its own setting for how to handle multiple sources. The Combine results / Split per data source toggle at the top of the visualisation settings controls this. Combine rolls all selected data sources into a single result. Split returns one result per data source, side by side. For example, a table gains a Data Source column with one row per source.

Table Visualisation

The table visualisation is the most basic visualisation available. This creates your dataset as a table. When setting your Columns, this is where you will select your metrics and the time interval. You can also add a calculated field here. Rows is where you set your dimensions or time intervals. When selecting dimensions, you have the option of selecting particular values, or dimensions based on the metrics returned

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Timeseries Visualisation

This visualisation is used when plotting one or multiple metrics over a period of time. Users are able to set the metric plots as lines, areas or bars, and can utilise both Y-axes for dimensions that have significantly different ranges. Users are also able to use calculated fields for this visualisation. There are two ways to use this visualisation, the first (shown below) is multiple metrics for a given dimensional filter (this filter is optional).

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The second option for timesseries visualisations is a single metric across multiple dimensions, shown below.

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Value Visualisation

This simple visualisation is useful for tracking a single value of a metric. Think of this visualisation as headline statistics.

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Horizontal Bar Visualisation

Horizontal bar visualisation is useful for showing how one metric performs across multiple values of a given dimension, or how multiple metrics perform across one dimension. Below are examples of each.

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Multi Column Visualisation

This visualisation format allows users to look at multiple metrics for a given dimension and their relative difference between them. Users are limited to 4 metrics but are not limited in the breakdown of the dimension. Like other visualisations, users are able to apply filters and leverage calculated fields. They are also able to sort the dimension column alphabetically or by a metric’s value.

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Correlation Table Visualisation

This visualisation works a bit like a pivot table. This is used for when trying to compare the relationship between a single metric and two dimensions (or one dimension and a time series).

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Visualisation Breakdown

Visualisation Type

Dimensions / Metrics Capability

Use Cases

Visualisation Type

Dimensions / Metrics Capability

Use Cases

Table

Multiple metrics
Multiple dimensions

Large datasets with several variables

Timeseries

Multiple metrics with filter dimensions only, or
Single metric with multiple dimensions

Visualising how metrics have performed over a time period and anlysing a relationship between them

Value

Single metric
Filter dimensions only

Displaying a headline statistic in your report such as Impressions or Revenue

Horizontal Bar

Multiple metrics with filter dimensions only, or
Single metric with multiple dimensions

Visualising multiple metrics and their relationship for a given dimension, or comparing multiple dimensions for single dimension

Multi Column

Multiple metrics (up to 4)
Multiple dimensions

Comparing how multiple dimensions perform against each other for up to four metrics

Correlation Table

1 metric
2 dimensions

Comparing the relationship of two dimensions for a given metric


Key Features

There a few useful features across the Reports module that are worth being aware of to supercharge your experience of the tool.

Explore

Each widget in your report has a useful link that allows you to open that visualisation as an exploration in the Analysis module for further insight. To access it, simply click the eplisis icon in the top right hand corner of the widget, and then click explore.

 

Hovering Insights

For the timeseries visualisations, users are able to hover their mouse over the data and see what the exact figures are for each time point.

 

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Things To Watch Out For

Date Range

The date range set in the top right hand corner of the report module applies to all widgets that do not have a date range override. Keep this in mind when analysing your data as well as when building your reports - some widgets you may want to always show the same data (for example YTD/MTD revenue visualisations).

Location of the Date picker in the report

Organisation

Sometimes referred to as the data source or profile, if your business has multiple Organisations in their Watching That profile, you will want to make sure you have the correct when selected in the top right hand corner when viewing your report. The Organisations selected here will apply to all widgets except for ones with the data source overridden in the widget settings (see below).

Location of the data source in the report

 

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Location of the data source override in the widget settings

 

FAQs

Q: Why isn’t my widget showing the correct date range?
A: Check whether a date range override is set in the widget. If not, it will default to the report’s main date range (top right of the screen).

Q: Can I filter one widget differently from others in the same report?
A: Yes. Each widget has its own settings where you can apply unique filters, including dimensions, metrics, and data source overrides.

Q: What happens if I have multiple organisations in my account?
A: By default, your selected organisation in the top-right corner of the report applies to all widgets. You can override this per widget in that widget's settings, so each visualisation can pull from a different organisation if needed.

 


Useful formatting features:

Highlight important information in a panel like this one. To edit this panel's color or style, select one of the options in the menu.